Wolf & Shepherd

Introduction

Wolf & Shepherd, a footwear brand based in Redondo Beach, California, faced the challenge of managing inventory and shipping across multiple warehouses, while maintaining customer satisfaction. By implementing ChannelApe, W&S was able to centralize inventory management, streamline order fulfillment, and ultimately improve customer experience.

Challenges

• Managing inventory and business rules across multiple warehouses
• Reducing lead times and decreasing shipping costs
• Routing B2B and e-commerce orders to appropriate warehouses based on location and inventory availability
• Ensuring accurate inventory transfers and order management

Solution

Wolf & Shepherd replaced NetSuite Advanced Order Management with ChannelApe, gaining a centralized solution for managing inventory and business rules. ChannelApe's Distributed Order Management (DOM) system allowed W&S to route orders to the appropriate warehouses based on configured DOM rules. By integrating ChannelApe with existing systems like Shopify, NetSuite, and Celigo, W&S could efficiently manage inventory and order processing across their entire supply chain.

Results

With ChannelApe, Wolf & Shepherd achieved the following results:

1. Improved order routing and management:
• E-commerce orders routed to in-house and 3PL fulfillment based on location and inventory availability
• International and gift wrap orders routed exclusively to in-house fulfillment
• B2B orders processed through in-house, transitioning to 3PL
2. Enhanced inventory management:
• Nightly inventory sync from all warehouses to ChannelApe
• Real-time inventory updates to Shopify and NetSuite
• Virtual Wholesale location for Whiplash, allowing for inventory reservation
3. Streamlined shipping and order processing:
• Shipping rules based on shipping string, PO Box, military, territory, fulfillment location, order maturity, and financial status filtering
• Efficient backorder management for e-commerce orders
• Ship Complete feature for B2B orders, ensuring orders are not held up in backorder
4. Custom reporting:
• Scheduled custom reports, including Daily Cruise Seeding Tracking and Denied Financial Status

Conclusion

ChannelApe's integration with Wolf & Shepherd's existing systems has significantly improved inventory management and order fulfillment processes. As a result, W&S has reduced lead times, decreased shipping costs, and enhanced customer experience. By leveraging ChannelApe's features and capabilities, Wolf & Shepherd is well-positioned for continued growth and success in the footwear industry.